Use Case - Product Seller Scenario (e.g. Restaurant Owner)
Max, the Restaurant Owner, wants to increase his restaurant foot traffic and restaurant store sales.
Business Owner Problem: Max has an outdated business website, no formal customer referral program, limited knowledge of using technology for customer acquisition and no spare time to create and administer an effective customer referral program.
Goal: Max wants to create a viral digital customer referral program in order to drive new
business, generate brand awareness and brand exposure for his restaurant. Max also wants to
increase the sales and referrals received from his existing customers. Max desires to have a
web-based and mobile app marketing automation tool to send current customers targeted
reminders about his restaurant specials and for his current customers to submit their valuable
referrals to dine at his restaurant with a new customer discount.
Solution: Max signs up for Dealsby to create viral customer referral campaigns and attract new
business to his restaurant. The first 14 days of membership are free for Max to try out Dealsby
and see if it fits his marketing needs. Max can be create new customer referral campaigns using
Dealsby in five easy steps.
E.g., Max’s Referral Campaign Inputs (5 Easy Steps):
- Campaign Name: First Visit Discount
- Coupon Type: % off Purchase Discount
- Recipient: Referrer & Referee receive referral discount
- Expiry Date: Sets months from Referral Campaign Launch (Marketing Automation reminders prior to expiry date)
- Referral Discount Amount: % off first visit purchase
Post Campaign Launch: : Max directly shares referral hyperlink codes with his current
customers and his business profile will automatically update whenever Max adds new customer
referral campaigns or existing campaigns are edited, deleted or are temporarily inactivated.
Dealsby Value Proposition for Max the Restaurant Owner:
- Cloud-based and a centralized marketplace for consumers to go to search for popular
small business industries such as restaurants, retail, special home contractors, real
estate related and professional services.
- Organic search & find opportunities (curious consumers viewing business profiles from
high referral code shares of other consumers- social proof).
- iOS and Android Mobile Apps & Mobile Web accessibility.
- Dealsby is cloud-based so there is no expensive or complicated software to add to an existing website
- Dealsby is easy to use, intuitive and subscribers can have their first referral campaign
launched within minutes of account signup.
- SMS, Email & Social Media integrated which creates viral brand awareness & brand
exposure.
- Immediate campaign development, editing, activation and launch.
- Referral code hyperlinks that have been previously shared with current customers do
not have to be changed when a referral campaign is edited! The details of the campaign
might change but the hyperlink doesn’t!.
- An easy to read and understand business administration dashboard for customer referral
tracking & referral rewards redemption tracking.
- Marketing automation capabilities for customer reminders.
- Immediate email, cloud messaging and in-app messaging of all referral & referral reward
redemption activities.
- Dealsby is a very affordable Customer Referral Marketing Solution.